Orange graphic that says, "The Mux Informational. 2022. Live on the World Wide Web."

TMI 2022: Behind the scenes of our first customer conference

05/26/2022May 26, 2022(3 months ago)
12 min read
05/26/2022May 26, 2022(3 months ago)
12 min read

TMI 2022: Behind the scenes of our first customer conference

Oh, hello – almost didn’t see you click in. If you didn’t hear, we have some pleasant news to share from the Muxiverse 🌎:


  • We put on our first (virtual) customer conference, and hoo doggie, it was something special!
  • We revealed real-time video, studio, player, web inputs, and auto-generated captioning without even breaking a sweat
  • We were able to dog food Mux Player, Mux Real-Time Video, and Mux Web Inputs during the conference
  • The brand team absolutely rocked the vibe from start to finish
  • The production and broadcast quality rivaled that of the 1976 Summer Olympics
  • A meaningful percentage of us on-site Muxers received sunburns during the rooftop happy hour

Here’s how you can access the new new:

  • Mux Real-Time Video: sign up here to request access
  • Mux Studio (private beta): email to request access
  • Mux Player (public beta… soon): email to request access
  • Mux Web Inputs (private beta): email to request access
  • Mux Auto-generated live captions (private beta): reach out to your account manager to request access

Not long enough: I need to know what happened

Put on your moonboots, friend, and let’s go on a field trip through time 🚌.

The day was Tuesday, May 24th, 2022. A balmy, sunny SF morning invited the Mux crew into the Pearl, a wonderfully aesthetic event space in the industrial Dogpatch neighborhood. The venue was buzzing with activity as go-time ticked closer and closer every minute. The breakfast pastries were delicious. Very, very delicious.

Muxers took their seats around 9AM PST, and the day began to unfold before our eyes.

Four rows of wooden chairs with people sitting in them.

We revealed some secrets

Yeah, it’s a bit dramatic. There were so many product announcements (varying stages of launch) at TMI 2022 that even we couldn’t really keep up with it (shh, don’t tell the boss).

The big news of the day: we’ve expanded our product capabilities to include real-time video.

A retro-style video call window titled, "Real-Time". It depicts 6 people wearing colorful shirts in walls of varying background colors. They are all doing the thumbs up sign.

That still feels somewhat insufficient. Let’s break it down a bit further:

  • We introduced Mux Real-Time Video, enabling you to build real-time video into your application
  • We talked about Mux Web Inputs – you give us a URL, we broadcast your webpage out to a Mux Video live stream. Oh, the possibilities!
  • We shared Mux Studio, an incredibly easy way to build a fully-functioning pro broadcast studio in your application
  • We unveiled Mux Player, providing an amazing video playback experience for Mux videos in your application with one line of code.
  • We introduced auto-generated live captions, an easy and cost-effective approach to captioning your live stream
  • Phew, my fingers are starting to hurt, can I take a typing break?

There was a legit broadcast production

Too bad we didn’t take a picture of how many wires there were but we promise you it looked like a NASA space center back there with the amount of monitors and people 🧑‍🚀

There’s bound to be a few hiccups when running a live broadcast, but at one point, Ariel was asked in chat to touch her left hand to her left ear to prove we weren’t pulling any funny tricks. We’ll take that as a compliment!

We’ll have a more detailed breakdown about how we pulled off the broadcast from a technical perspective available soon. Until then, take a look-see at Jared and Phil helping to pull the ASL stream together. I’m counting 15 screens in this photo alone. Phil, that coffee is dangerously close to the disaster zone.

Two men taking a selfie in front of a large group of people sitting behind rows of laptop monitors.

Vibes. Oh yes, there were vibes.

Overhead view of a venue space. On the ground floor, a stage is visible with large monitors in front, multiple rows of wooden chairs in the foreground. Off to the left, long black tables with video monitoring equipment. Overhead lights are visible.

There were rows of chairs lined up in front of a stage glowing with life even before anyone stepped foot onto it. A stage decked out with a cozy wooden backdrop, plush chairs, a rad fuzzy orange rug, and enough plants to build a greenhouse in your living room.

Off to the side, there were people bustling and filling their bellies with breakfast and staff decked out in green TMI t-shirts putting the final touches on what would later become Mux’s awesome first customer conference. Can you say, cinematic 📹 ?

We’ll have a detailed breakdown of our approach to branding a customer conference soon, but here are a few photos to give you a little taste.

A woman wearing a dark green t-shirt with the words, "The Mux Informational. TMI 2022. A video conference." on it. She is facing away from the camera, with two thumbs up, looking behind her excitedly. She also wears a brown hat and black jeans.
Sticker of a floppy disk lying blissfully on top of a ball.
Retro television with the caption, "TMI will return in: 00:37:27".

And then there were talks

We had quite the all-star lineup presenting on all things video throughout the day. Talk recordings are already available on the event website. So, if you want to relive it or missed it and want in on all its glory, head on over there! 🎉

Let’s give a quick recap of all of the talks that went down at TMI 2022.

Opening Remarks

Ariel Malloy, Chief of Staff

Behind the stage picture of a woman wearing a bright highlighter blue dress. She is both visible on the stage in the background and on a monitor in the foreground.

We kicked off the day with this incredible event video, followed by Ariel, the day’s incredible emcee, introducing the agenda and breaking the stage in. Ariel’s intro set the tone for what was bound to be a day full of TMI in the best possible way. She then invited Jon on stage to speak about Mux as we exist today –– and, where we’re headed.

Keynote address: Mux as a platform

Jon Dahl, co-founder and CEO

Behind the stage picture of a man in a grey shirt speaking on stage. He is also visible in the foreground with his presentation slides on a monitor.

Jon spoke about the state of Mux today and what inspired us to delve into real-time video. He also shared an updated map of the Mux video platform vision.

Presentation slide with title, "The map". There is a matrix depicting the Mux platform. In orange text are the new products to Mux platform. Under capture and upload, Mux Studio (live, new), Upchunk, SDKs (real-time, new). Under processing, storage, and streaming, Mux Video /live-streams, Mux Video /assets, Mux Video /spaces (real-time, new). Under player, media-chrome and Mux Player (live and on-demand, new), SDKs (real-time, new). Lastly, under monitoring and analytics, Mux Data is an existing product.

A top-secret product announcement

Phil Cluff, Staff Product Manager

Jenny Mahmoudi, Sr. Product Designer

Matt Ward, Staff Software Engineer

A presentation slide depicting real-time video with four people in a video time. Text below says, "And it looks like this". On the right-hand side of the screen is a man with brown hair wearing a grey suit jacket and black printed t-shirt (Phil Cluff, Staff Product Manager).
A backstage look at a man with brown hair, grey suit jacket, and black printed t-shirt presenting on stage. He is also visible on the monitor in the foreground, which displays a pre-recorded video of him in a crisp white button-up and tie.

Phil announced and explored our new product - Mux Real-Time Video: The most developer friendly way to build real-time communication into your application, no matter what you're building, or how you're building it. Sign up for the beta today at

A man with shoulder-length brown hair wearing a soft blue t-shirt, Matt Ward (Staff Engineer). On his presentation slide a POST request for web inputs is displayed with an object with keys "url" and "live_stream_id"..
A woman with shoulder-length softly curled hair and an all-black outfit stands on stage with a man with long hair, wearing a soft blue t-shirt and beige pants. The woman stands on top of a fuzzy orange rug with a retro sitting area behind her. The man stands behind a podium.

Matt introduced the Web Inputs private beta –– these are Mux hosted web browsers which capture a web page, and broadcast the output using a Mux Video Live Stream.

Jenny told us how folks have already been building with the Mux Real-Time Video API and done some really cool things in a short amount of time. Jenny also shared Mux Meet, an open-source application demonstrating what it takes to build with Mux Real-Time Video.

Going live is too hard

Paul Klein, Engineering Manager

Lan Paje, Product Manager

A backstage look at a man named Paul Klein standing behind a podium on stage wearing a blue shirt along with another man named Lan Paje, wearing a black shirt. They are both visible, along with their presentation slides, on a monitor in the foreground.
A picture of two people presenting on stage from the front-row. A man wearing all black and sneakers standing on a fuzzy orange rug and a man wearing a blue shirt and black jeans standing behind a podium.

You know how we just talked about web inputs?

Paul and Lan announced Mux Studio, which will allow you to go live directly from the browser by using web inputs under the hood. They ran a live demo showing how you can make use of a stage to queue up and highlight speakers using just a few lines of code. Mux Studio is easily customizable 🎨 and can simulcast to other RTMP entry points like Twitch.

Mux Video roadmap

Ashok Lalwani, Sr. Product Manager

A screenshot of a livestream which depicts a presentation slide on 80% of the screen starting from the left-hand side. The slide says, "Low-Latency Live Streaming - Beta Now!" below a diagram of different levels of latency. On the right-hand side, A man in a yellow shirt named, Ashok Lalwani, Sr. Product Manager is depicted on stage.

Ashok shared the vision for Mux’s 2022 product mission to "boost engagement and grow your audience." He described 3 main focus areas: privacy control for video delivery, expansion for captioning and subtitle support, and improvements to video delivery for better quality of experience.

Captioning without complexity

Alex Paseltiner, Software Engineer

Close-up of a monitor depicting a man named Alex Paseltiner (Software Engineer) on stage alongside his presentation slides, which read, "Auto-Generated Live Captions on Mux. Affordable turnkey captioning. *now in Private Beta". An ASL interpreter is also visible on screen.

Alex described how time-consuming vendor evaluations, accuracy issues, and latency can all lead to difficult decision making when incorporating captioning services into your video workflow.

He detailed the tradeoffs between speed vs. accuracy, and why auto-generated captioning is so important for expanding reach and allowing customers to consume video in whichever way is best for them. He also introduced auto-generated live captions using Mux (private beta), our new approach to providing captions for your live stream.

Embracing CDN edge compute infrastructure

Salar Khan, Software Engineer

Channing Conger, Sr. Software Engineer

Two men with shaved heads, both wearing grey shirts, on stage presenting. One is standing with both hands in his pockets, the other is behind a podium.

Salar and Channing talked about how the Mux Video team is leveraging edge compute to securely deliver video, improve QoE through manifest manipulation, and mitigate abuse in real-time. This stuff all sounded very hard to manage on your own, so basically I’d say just trust that these two have you and your users covered. And you feel happy. Ahh, so relaxing.

Mux Data roadmap

John Riske, Sr. Product Marketing Manager

A backstage view of a man with a shaved head, wearing a burgundy shirt, named John Riske (Product Marketing Team Lead) presenting on stage. In the foreground, him and his presentation slides saying, "Six things you can do with Mux," are visible on a monitor.

John shared some deets on how Mux Data brings value for both customers that are using Mux Video, and those that are using their own video streaming setup. You can use data to identify and fix problems, understand user engagement, or build your own custom biz applications with your data with APIs and data streams.

Modern stream-based integration architectures

Nidhi Kulkarni and Philip Chang, Sr. Software Engineer

A backstage look at a man (Philip Chang)  and woman (Nidhi Kulkarni) presenting on stage. The woman wears a yellow top and hte man is wearing a light blue button down worn open with a darker blue t-shirt underneath. In the foreground, their presentation slides along with their close-ups are visible on a monitor.

Nidhi and Philip went deeper on how using Mux Data streaming view exports can unlock a myriad of use cases. Examples include custom processing for your application, triggering event based logic, or sending views data more efficiently to your data warehouse. We also learned how good of a rower Nidhi is.

Building application features with Mux Data

Dave Kiss, Community Engineer

A man with short brown hair wearing a light brown shirt named Dave Kiss (Community Engineer) is depicted in a screenshot next to his presentation slides, which read, "Data along is meaningless. It's what you do with it that matters".

Dave gave 5 examples of creative ways you can make use of your Mux data. My personal favorite was how you can leverage data to improve and revise your content based on viewer activity. Full disclosure: I am Dave. Hello!

Make the most of your data

Steve Lyons, Director of Product Management

A backstage look at a man wearing a grey shirt speaking on stage behind a podium in the background. In the foreground, he is also visible with his presentation slides on a monitor.

In the first of back-to-back Steve talks, Director Lyons went even deeper into the depths of Mux Data. He shared how to reduce the impact of ad blockers, run experiments and set view metadata more efficiently, and diagnose issues with advanced reporting features. Custom domains, session data, live stream latency, goodness I can’t even remember it all. Just watch the video and prepare your mind for the explosion.

Navigating "player"

Steve Heffernan, co-founder, VP Product

A man, Steve Heffernan (Co-Founder, VP Product), with shoulder-length curly hair, on stage next to his presentation slides which show various aspects of a player.

Steve reminded us of how complex the video player ecosystem really is. He identified that there's both a new opportunity and a need to create more collaboration in video player development –– which is why we built Media Chrome. Say whaaat? Christian’s coming in with more below.

Designing a player for the context and UX you want

Christian Pillsbury, Open Source / Player Engineer

A backstage view of a man with glasses and long brown hair, wearing a colourful blue-based printed shirt presenting on stage. He is also visible on a monitor in the foreground along with his presentation slides.
A presentation slide takes up 80% of the picture. It has text that reads, "What is Media Chrome? A fully open source, easy to use, highly customizable web component library that lets you use HTML and CSS to build player UIs for any player, with accessibility features, airplay, and soon chromecast, built in." Media chrome super powers are also listed in small font. A man with glasses and long-hair, named Christian Pillsbury (Open Source / Player Engineer) is depicted speaking on stage.

Christian dropped knowledge on Media Chrome, an open source, easy to use, highly customizable web component library that lets you use HTML and CSS to build player UIs for any player, with accessibility features, Airplay, and soon Chromecast, built in. Media Chrome was used to build the UI for Mux Player, which Dylan talked about in the next presentation.

Player roadmap and using Mux Player

Dylan Jhaveri, Player Lead

A man with short brown hair and a dark shirt named Dylan Jhaveri (Player Lead) depicted with his slides in a screenshot. The presentation slide reads and lists, "One line of code for all the features. Accessibility. Responsive design for mobile. Descriptive error handling. Timeline hover previews. Live. Live DVR mode. On-demand. Airplay. Chromecast. Autoplay (if you want). Picture-in-picture & fullscreen controls. Close captions & subtitles."

Dylan talked about how Mux Player solves all your video playback needs with one line of code. Also, he shared how we used it to play back the live stream during the conference. He forgot to tell everyone this special fact. Great job, Dylan.

Wrap up

Phew! It’s hard to describe how much information we really packed into TMI. Maybe…TMI?

What better way to wrap up the day with a well-deserved cranberry juice. Delicious 🍸.

A woman with long brown hair wearing a bright highlighter blue blazer dress sits in a chair with a glass of cranberry juice in her hand.

Did you love it? Did we?

We’re a little biased but, if we do say so ourselves, people were excited and engaged to hear what we had to share at TMI - which is awesome for any conference but especially because it was our first...

Some attendees were waiting for the conference to start an hour early (aka eager beavers).

Additionally, the conference ran so smoothly people a) didn’t believe we were streaming live (we were) and b) were pleasantly surprised that we were even running ahead of schedule instead of late (the worst)!

This feedback though makes sense.

After all, we announced new products within the Mux platform that people have been waiting for for a long time, like real-time. People even shared with us what they’d like to see from us in the future. Some of those things are even on the roadmap (ahem…Mux Studio…but we’ll keep it vague until it’s a bit more concrete 😉).

By the time we were done, both virtual attendees and staff were simultaneously tired (perhaps even delirious) but very much elated and fulfilled.

A group of people smiling holding drinks on a rooftop patio.
Three people sitting and smiling happily at the camera. They are all wearing dark green t-shirts and black jeans. The woman on the left wears glasses and a tan cap. The man in the middle sports a cap and glasses as well as short facial hair. The woman on the right has long blonde hair tucked behind her ears.
Screenshot of a chat room message by DJ Van Arkel (Zixi). It reads, "thanks for putting htis on, was a fun engaging day and wish I had been there in person. Yall knocked it out". Thumbs up emoji. Party popper emoji. Champagne bottle emoji.

As Matt said in his blog, after six years of trying to build best-in-class video infrastructure for developers, we’ve ended up building a lot of stuff that we wanted to share with all of the people who trust us to build such a crucial part of their product. We shared those things and, not only did we love sharing it with you but, you loved being in that moment with us. We hope this won’t be the last of those moments. Maybe a TMI 2023? Hopefully in-person next time! 👀

Stay tuned 📺

Audience clapping.

Create an account

No credit card to start. $20 in free credits when you're ready.

Get started free

Subscribe to the Mux newsletter