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Asiya Gorelik

Asiya Gorelik

Sr. Product Marketing Manager

Loves all things product marketing. Was often described as "a pleasure to have in class". Can be found outside with her pups or hunting down the best pizza in town.

Written by Asiya:

May 3, 2023 (7 months ago)

Set your player’s OOTD!

Asiya Gorelik
By Asiya Gorelik2 min readProduct

Meg, Dylan, and Christian said it perfectly: When it comes to players, we don’t play games. At Mux, we’re not the “set it and forget it” kind of folks. We’re on a never-ending mission to make developer...

an image of mux and impekable logos on a pink and white background

January 19, 2023 (11 months ago)

Build live shopping experiences with Mux and Impekable

Asiya Gorelik
By Asiya Gorelik8 min readPartnerships & Product

What will the future of e-commerce look like? The see-now-want-now consumer mentality has created a clear path to live video shopping — and you don’t want to be left behind. So, where does Mux fit in...

December 22, 2022 (11 months ago)

How LyveCom uses Mux to build the best-quality e-commerce video experience

Asiya Gorelik
By Asiya Gorelik2 min readCustomers

Video is essential for almost every industry. It’s been proven over and over again to help businesses engage with their audiences and drive growth. Our friends at LyveCom are a great example of what i...

image of a broken screen

July 21, 2022 (over 1 year ago)

Reconnect Window with slates is now available for Mux Video!

Asiya Gorelik
By Asiya Gorelik4 min readProduct

We're excited to announce Reconnect Window with slates is now available for Mux Video to help you engage with viewers during live stream interruptions. Reasons to use Reconnect Window and slates Fun ...

your name here custom domain

July 14, 2022 (over 1 year ago)

Introducing Custom Domains for Mux Video

Asiya Gorelik
By Asiya Gorelik4 min readProduct

We’re excited to announce Custom Domains are available for Mux Video. Now you can stream videos or serve images from a domain of your choice instead of from or Reasons to...

Two mobile devices showing live streams featuring closed captions

July 11, 2022 (over 1 year ago)

Live captions are great. Auto-Generated Live Captions are better. [Crowd cheers even louder]

Asiya Gorelik
By Asiya Gorelik4 min readProduct

We have closed captions for on-demand videos. We have support for third-party captions for live video. Now, we’re taking it one step further with Auto-Generated Live Captions — making it easier than ev...