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The Mux Blog

We're a team of engineers, marketers, designers, all passionate about video and the work we create together. Welcome to our blog about video.


February 2, 2023 (4 months ago) • 14 min read Partnerships

Build an Instagram-style social media app using React Native, Firebase, and Mux

Daniel Gibson
John Reigart

By Daniel and John

Paloma is utilizing Mux to build their Instagram-style social media app. Learn what Paloma is building and how they leveraged Mux's video infrastructure as a service.

January 31, 2023 (4 months ago) • 5 min read Partnerships

How Video and Connected Fitness will evolve in 2023 and beyond

Eric Elia

By Eric Elia

Fitness studios were one of the many industries turned inside out during the pandemic. At first, we saw a boon of new live-streaming fitness experiences, alongside concerts and conferences — but the v ...

January 19, 2023 (5 months ago) • 8 min read Partnerships

Build live shopping experiences with Mux and Impekable

Asiya Gorelik

By Asiya Gorelik

What will the future of e-commerce look like? The see-now-want-now consumer mentality has created a clear path to live video shopping — and you don’t want to be left behind. So, where does Mux fit in ...

December 21, 2022 (6 months ago) • 5 min read Partnerships

Program, schedule, and stream high-quality live video with Prepr CMS; powered by Mux

John Reigart
Dana Cheragwandi

By John and Dana

With this month’s release of Mux Partner Prepr's Live Stream, you can now easily set up, program, and stream high-quality live video to consumers of your multichannel apps and websites.

November 11, 2022 (7 months ago) • 16 min read Partnerships

Partnerships anniversary: a look back

John Reigart
Eric Elia
Julia Garrahan

By John, Eric, and Julia

It’s been exactly a year since we launched the Mux Partner Program. As we celebrate this anniversary, we want to take a look back at the impact this team and our ecosystem have had, both for Mux and f ...

October 27, 2022 (7 months ago) • 5 min read Partnerships

Manage captions and get production-ready Mux Player code in the latest update to the Mux Contentful app

John Reigart
Erik Peña

By John and Erik

Mux is proud to partner with Contentful, the API-first content platform, to help you create, manage, transcode, publish, and stream video content on any digital channel. We’ve been hard at work since ...

October 26, 2022 (8 months ago) • 4 min read Partnerships

The modern shopping stack: how Commerce-UI marries video and ecommerce to drive results

Eric Elia

By Eric Elia

See how Aether brought their beautiful, cutting-edge storefront to life through Commerce-UI, alongside Mux partners Sanity, Shopify, and more.

October 14, 2022 (8 months ago) • 11 min read Partnerships

Adding interactive videos to your e-commerce website can help increase conversion rates by 20%

John Reigart
Harris Gani

By John and Harris

Why your brand needs videos outside of social platforms With the introduction of App Tracking Transparency in iOS 14.5, online brands now have a dramatically different relationship with social platfor ...

October 4, 2022 (8 months ago) • 9 min read Partnerships

Building a Recommendation Engine with Amazon Personalize and Mux

Dave Kiss

By Dave Kiss

Learn how to use Amazon Personalize along with Mux Data to build a professional recommendation engine for your video content.

September 6, 2022 (9 months ago) • 8 min read Partnerships

Strengthen your video posture with lessons from the fitness industry

Lamia Chlala

By Lamia Chlala

The video landscape is ever-changing. The fitness industry has shifted the way video is consumed and built, and these changes hold lessons for every industry.

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