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The Mux Blog

We're a team of engineers, marketers, designers, all passionate about video and the work we create together. Welcome to our blog about video.

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Published on October 14, 2022 (over 1 year ago)

Adding interactive videos to your e-commerce website can help increase conversion rates by 20%

John Reigart
Harris Gani
By John and Harris11 min readPartnerships

Why your brand needs videos outside of social platforms With the introduction of App Tracking Transparency in iOS 14.5, online brands now have a dramatically different relationship with social platfor...

A blurry photo of shelves holding many different VHS boxes

Published on October 4, 2022 (over 1 year ago)

Building a Recommendation Engine with Amazon Personalize and Mux

Dave Kiss
By Dave Kiss9 min readPartnerships

Learn how to use Amazon Personalize along with Mux Data to build a professional recommendation engine for your video content.

Image of a person in workout clothes, on an exercise mat doing a crunch on a wood floor. Photo by Jonathan Borba on Unsplash

Published on September 6, 2022 (over 1 year ago)

Strengthen your video posture with lessons from the fitness industry

Lamia Chlala
By Lamia Chlala8 min readPartnerships

The video landscape is ever-changing. The fitness industry has shifted the way video is consumed and built, and these changes hold lessons for every industry.

Video Recommendations for Mux Video and Player, powered by Mux Data

Published on August 22, 2022 (over 1 year ago)

Build your own “Up Next”: recommendations in Mux Player powered by Flike and Mux Data

John Reigart
Tobias Müller
By John and Tobias5 min readPartnerships & Product

Mux is proud to partner with Flike, the AI-Powered Recommender API that leverages Mux Video to transcode and stream videos, Mux Player to provide an engaging “lean back” viewing experience, and Mux Dat...

An image containing the Mux Data logo and the Amazon Kinesis logo

Published on August 10, 2022 (over 1 year ago)

Capture view data with Amazon Kinesis Data Streams

Dave Kiss
By Dave Kiss8 min readPartnerships

Mux provides the information you’ll need to learn how to configure your AWS Kinesis Data Streams account to process real-time view data from Mux viewing sessions

Mux Data logo plus Google Cloud Pub/Sub logo

Published on August 10, 2022 (over 1 year ago)

Push view data to Google BigQuery with Pub/Sub

Thuy Doan
By Thuy Doan8 min readPartnerships

In this post, you’ll learn how to configure your Google Pub/Sub account to process real-time view data from Mux viewing sessions.

Mux plus AVflow plus Hive

Published on August 1, 2022 (over 1 year ago)

Video content moderation in five minutes, without code, using AVflow, Hive, and Mux

John Reigart
Blair Liikala
Shamir Allibhai
By John, Blair, and Shamir7 min readPartnerships

Learn how you can leverage Hive’s AI-powered content moderation with Mux to monitor your video content and identify content categories with automated workflows.

The Mux plugin for Strapi is now Verified

Published on July 28, 2022 (over 1 year ago)

The Mux plugin for Strapi is now Verified

Erik Peña
By Erik Peña2 min readPartnerships

Some awesome news — we've worked with the wonderful team at Strapi to get our Strapi plugin verified! For the uninitiated, Strapi is a developer-first headless CMS that can be self hosted or run in the...

Mux + Contentful

Published on July 25, 2022 (almost 2 years ago)

We’ve updated the Mux Contentful App!

John Reigart
Blair Liikala
By John and Blair6 min readPartnerships

Mux is proud to partner with Contentful, the API-first content platform, to help you create, manage, transcode, publish, and stream video content on any digital channel. If you are new to the Mux Conte...

Mux and Strapi

Published on February 9, 2022 (about 2 years ago)

Mux is a Strapi Market launch partner

Erik Peña
John Reigart
By Erik and John2 min readPartnerships

To coincide with the Strapi Market launch, we updated the Mux Video plugin to conform to Strapi v4 and also packed in a host of improvements.